Cary, NC (April 20, 2015)

A new formulation of a plant nutrition product has been introduced by Verdesian Life Sciences. The new product is specifically designed as an alternative to address concerns of tree nut and stone fruit growers who might have export issues with recent European Union (EU) Maximum Residue Levels (MRLs) for phosphites.

Primacy ALPHA™ is a phosphite-free product, containing patented technologies, which delivers similar crop efficacy and tank-mix compatibility as Nutri-Phite® and is superior to conventional phosphite (PO3) products without the risk of exceeding EU MRL limits. According to Verdesian, Primacy ALPHA delivers the benefits of plant nutrition, health and yield responses without any PO3 residue. Primacy™ is a newly-created brand for Verdesian, and Primacy ALPHA is the first premier product offered under the new brand family.

According to Chris Buchheit, senior marketing manager, nutritionals, for Verdesian, benefits to the grower from Primacy ALPHA include promoting plant health and yield, increasing nutrient uptake, utilization and delivery, optimizing flowering and fruit size, and providing secondary and micronutrients critical to optimal crop development and growth.

“There are a lot of products from which growers can choose,” Buchheit said. “But Primacy ALPHA is unique in terms of the many benefits it delivers without containing phosphites.” Primacy ALPHA can be foliar or soil applied and is tank-mix compatible with most commonly used pesticides and fertilizers.

“As an industry leader in plant health and nutrition technology, Verdesian is responding to a need by providing our customers with an alternative to better manage the EU MRL issue, which has the potential to disrupt exports of tree nuts and stone fruits,” said Buchheit added. “At the same time, we continue to work closely with government, trade associations and growers by devoting substantial regulatory and research resources – both in the EU and the U.S. – to help our customers find both short- and long-term options to this issue.”

For more information on Primacy ALPHA and to find a dealer near you, contact your Verdesian Life Sciences technical sales representative by visiting vlsci.com or call 800.868.6446.

Media Relations

Lindsey Robinson
Marketing Operations Manager

573.220.0544lindsey.robinson@vlsci.com