US SVP, Specialty Strategy
Andrew Duff serves as Verdesian Life Sciences’ Senior VP, Specialty Strategy, US. Previously he served as SVP, US Sales, Nutritionals and Polymers.
Andrew was raised on a farm in the Mississippi Delta and has a diverse background in U.S. agriculture. After leaving the family farm, Andrew attended business school at the University of Mississippi and then obtained a law degree and MBA from Mississippi College. After a few years of practicing law, his passion for agriculture led him back to the ag industry where he worked as a chemistry sales rep for Valent and then Monsanto. While at Monsanto, Andrew held positions as U.S. Corn Trait Marketing Manager, Regional Account Manager, Area Business Manager and Deltapine Marketing Manager.
In 2013, Andrew joined Pinnacle Agriculture, a newly formed company aspiring to create a national retail and distribution business in the U.S. At Pinnacle, Andrew held leadership roles as Regional Business Director, VP of Marketing, National Sales Manager, and VP of Seed Strategy and Procurement. Most recently Andrew led a team to create a new seed company, Mission Seed Solutions, LLC, under the Pinnacle Agriculture corporate umbrella. Today Pinnacle is the fifth largest retailer in the U.S.
Andrew and his wife, Tracy, have two children, Brady (10) and Reagan (6) and live in the Memphis metropolitan area.