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Chuck Broughton

Chuck Broughton

Charles “Chuck” Broughton is vice president of business development for Verdesian’s seed treatments and inoculants division in the United States and Canada. A current resident of south central Iowa, Chuck brings nearly 30 years of experience to lead the seed treatment and inoculant sales team. His position is focused on expanding a rapidly growing line of new product innovations and gaining commitment among team members to bring a creative edge to the seed treatment and inoculant market. Prior to this position, he served as the global commercial director for the DuPont Pioneer seed treatment division, where he launched seed treatments in the Americas and implemented marketing strategies on a global level. Additionally, Chuck has worked for Novozymes Bioag Group, where he led sales and marketing teams, as well as EMD Crop Bioscience, Strategic Diagnostics Inc., Meteorlogix, Pharmacia Corporation and Novartis Crop Protection. He is an alumnus of Iowa State University’s agricultural business program.

Latest blog posts

Like most people who work for Verdesian Life Sciences, Ashley Hoffman’s connection to ag runs deep. But the account manager’s connection to Verdesian itself runs deep – even going back to before she officially worked for the company. Ashley has been familiar with the company’s Nutrient Use Efficiency products for almost a decade now going […]

NUE University is an online learning platform designed for crop advisers, retailers, and growers. It’s supported by Verdesian Life Sciences and began in 2018 as a way to help those in the agriculture industry learn about nutrient use efficiency (NUE™) practices and technology. The learning platform’s information is divided into 53 online, on-demand modules that […]

You know Phosphorus is essential to the success of your crops. You also know how hard it can be to keep Phosphorus where it’s applied. Being one of the three necessary macronutrients vital to plant health (Nitrogen and Potassium being the other two), you want to see 100% nutrient intake when you spend time and […]